The Hollywood Reporter Digital Brand Design

Establishing and maintaining the design brand for all of THR's digital editorial properties, from web to social media to video.

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  • PMC Digital Art Director Vivian Le • Updated podcast artwork by Nicholas Brawley •  Branded Editorial Icons by Luci Gutierrez, commissioned by THR creative director Peter Cury

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The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
thr.com homepage

In 2020, its 91st year of publishing, The Hollywood Reporter was acquired by a new owner and a set of brand updates were kicked off. I lead the charge on the website redesign (launched in May 2021) and since have overseen and grown the design direction for THR’s ever-expanding digital brand. Below, many examples of how that editorial design refresh has manifested.

The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
Social media
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
Branded verticals’ banners, icons and signature colors
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
Instagram Stories
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
podcast art
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Sustainability Issue
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
email newsletters
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
Culture Shift newsletter branding
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
special feature social media designs
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
The Hollywood Reporter Digital Brand Design — kelsey stefanson — creative direction + graphic design — yeskelsey.com
Close Collabs video series typography
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