ActionCali

I worked with ActionCali to build eye-catching and user-friendly online tools for progressive voters in the Los Angeles area. In 2019, I designed a logo and custom color palette for the new Twitter account. In 2020, we built a voter guide website for the March 2020 primary election. It was followed by an improved site for the November 2020 general election as well as an Instagram post style crafted in Google Slides, enabling easy post generation.

The voter guide websites were visited nearly 9,000 times and received praise for their clarity and convenience. Since adopting the new Instagram post style, ActionCali has grown its follower count more than three-fold.